Master of Sciences in Digital Marketing (MSc)
Become an expert in SEO, data marketing, social media, and e-commerce with the MSc Digital Marketing at ABC Paris. This industry-driven program equips you with cutting-edge skills, hands-on experience, and a global perspective to thrive in the fast-evolving digital landscape.
Master of Science in digital marketing program
The MSc Digital Marketing at ABC Paris blends strategic marketing, data-driven decision-making, and digital communication to prepare you for leadership roles in the digital era.
- Marketing & Strategy : Master international marketing, cross-channel strategy & strategic communications.
- Data & Analytics : Develop expertise in data-driven decision-making & project management.
- Digital & Social Media : Explore digital communications, social media & community management.
- Career Growth : Build leadership & negotiation skills for global business success.
Exciting Career Opportunities in Digital Marketing
The MSc Digital Marketing at ABC Paris opens doors to diverse careers in the digital world:
- Digital Communication Manager : Develop and execute digital strategies to enhance brand presence.
- SEO & SMO Specialist : Optimize search engine rankings and boost visibility on social media.
- E-Commerce Manager : Drive online sales through web marketing, SEO, and conversion strategies.
- Brand Content Manager : Create impactful digital content to grow brand awareness and engagement.
- Traffic Manager : Increase web traffic and optimize digital acquisition channels.
Admission Requirements
To apply, candidates need :
- – An American BBA or equivalent 4-year business degree + 3 years of work experience
- – Completed online application form
- – Certified academic transcripts (translated into English or French)
- – Statement of purpose & resume
- – Proof of English proficiency (TOEFL, IBT, IELTS, TOEIC, Cambridge, or equivalent)
- – Two recommendation letters
- – Teams interview with the admissions jury
- – An American BBA or equivalent 4-year business degree + 3 years of work experience
- – Completed online application form
- – Certified academic transcripts (translated into English or French)
- – Statement of purpose & resume
- – Proof of English proficiency (TOEFL, IBT, IELTS, TOEIC, Cambridge, or equivalent)
- – Two recommendation letters
- – Teams interview with the admissions jury
A campus in the heart of Paris
Studying in France : A Gateway to Global Opportunities
France offers a world-class education, a rich cultural experience, and excellent career prospects. As a student, you’ll benefit from innovative teaching, a dynamic academic environment, and a strong professional network.
And what better place to study than Paris, the “City of Lights”? A vibrant and inspiring city, Paris is known for its cozy cafés, beautiful parks, and iconic landmarks—the perfect setting for your studies and student life. Plus, international students can access post-graduation work opportunities, making France an ideal place to launch a global career.
Why choose American Business College Paris ?
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Dual recognized diploma
Obtain a dual program diploma recognized by the state
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Internships abroad
+500 internship & job opportunities
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Over 4,000 graduates
Join a network of over 4,000 successful graduates
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Partner companies
We have over 2,000 partner companies
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100% of courses in English
To become truly bilingual
A school of the IGENSIA Education Group
ABC: Part of a Leading Higher Education Group
ABC is proud to be part of the IGENSIA Education Group, a major player in higher education with nearly 50 years of experience and over 80,000 graduates. Leveraging this expertise, the group is committed to supporting the transformations in education and the workplace by offering innovative programs that meet the evolving professional, personal, and social aspirations of learners. By choosing ABC, you benefit from the guidance and know-how of a renowned group dedicated to the success of every student and committed to building an inclusive educational model that aligns with the needs of businesses and society.
