#QUESTIONS AND STUDENT LIFE

Developing Student Soft Skills in Curriculum

Published on 16 Jun 2021 Last updated on 13 Mar 2025
soft skills curriculum

Soft skills and communication are two terms that are frequently associated and for good reason. For the simple fact that once you begin to unpack the term soft skills into key competencies the issue of communication appears frequently.

Soft skills and communication

Soft skills and communication are two terms that are frequently associated and for good reason. For the simple fact that once you begin to unpack the term soft skills into key competencies the issue of communication appears frequently.

In fact, one important survey on the subject (Crawford et al., 2011) ranks communication skill as the number one soft skill. More tellingly, it is the core competency that all stakeholders, whether they be employers, faculty, students and alumni all agree on, as they all rank communication as the number one soft skill.​​​​​​​

Incorporating soft skills into curriculum

This result has key implications for education and curriculum development. How to integrate soft skills, and especially communication skills as an integral part of the students’ learning? At ABSParis, we have adopted a two-prong approach.

We teach the skill of public speaking as a foundation course as part of the Bachelor of Business Administration (BBA) and also as part of the Bachelor in Fashion and Luxury Retail Management. This course allows students to gain in confidence and acquire other related skills of rhetoric, such as persuasion and influence.

The other approach is to actually make soft skills the focus of the course itself. Many of our students take Theater and Improvisation for Business as a follow-up to Public Speaking. The goal in this course is to raise students’ self-awareness and increase their understanding of the impact they have on others. Self-awareness and social awareness might be considered as bookends of the emotional intelligence continuum. Thus, one of the key advantages of courses like Theater and Improvisation for Business is that it allows students to see important connections embedded in soft skills. For example, they get to experience and practice active listening and, at the same time, to see how this interconnects with empathy – another important dimension of emotional intelligence.

Developing soft skills, especially communication skills, is essential for today’s students to equip them for their role as managers.

 

For more information, contact Danny Rukavina: drukavina@igensia.com

Other Questions and student life articles

luxury brand management
Questions and student life
15 June 2022

Luxury Management Jobs

Every sector has its own characteristics, but luxury is a singular field. Based on the production and delivery of high quality products or service for demanding clients, its standards are exceptional. What are the characteristics of the sector? What jobs are available? How to work in luxury management?

Learn more

what is a bba
Questions and student life
21 July 2021

Bachelor of Business Administration

Are you about to finish high school and are you wondering where to start your studies? Have you ever considered pursuing a Bachelor of Business Administration, also called a BBA? American Business College Paris introduces you to this diploma that will open many doors for you, especially if you are planning on starting an international career !

Learn more

what is mba
Questions and student life
21 July 2021

Master of Business Administration

An MBA is a high-level diploma that allows to progress in one’s career. Pursuing an MBA has many benefits. First of all, it allows you to get a better salary and to access a new position within your company. But it is also one of the best ways to improve your skills, your personality and your professional network. For students, it is a diploma that gives access to great professional opportunities. If you wonder what an MBA is and if it is made for you, here is what you need to know.

Learn more

iAgora
Questions and student life
16 June 2021

iAgora: a new tool to find an internship abroad

Doing an internship abroad is a fantastic opportunity for students. Not only does it allow you to live an exciting experience both from a human and cultural perspective, but also one that can enrich a professional experience and thus enhance a CV, especially for students aiming for an international career. According to the International Institute of Education, nearly 60% of employers said that international work experience is a significant factor when evaluating candidate profiles.

Learn more

living expenses in paris
Questions and student life
2 June 2021

What is the cost of living in Paris?

As anywhere else, the cost of living is higher in the capital than in other parts of the country. A general estimation for a year of study in France would be 10 000€ to 13 000€ for international students. In late November 2020, 1€ = 1.20$. However, do not be afraid.

Learn more