Business, commerce and management news

ABC Paris themed articles on business, commerce and management keep you up to date with current trends in the sector.
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all-you-need-to-know-about-the-rise-of-the-lvmh-group
Business, commerce and management news
1 July 2022

All you need to know about the rise of the LVMH group

Louis Vuitton, Bulgari, Dior, Fendi, Givenchy, Guerlain, Kenzo, Marc Jacobs, Tiffany & Co, Moët & Chandon, Veuve Clicquot, Krug, Dom Pérignon, Maison Ruinart, Le Bon Marché or Séphora… Are you familiar with any of these brands? Of course, you do. But did you know that they are part of the same group? LVMH (Louis Vuitton-Moët-Hennessy) has steadily established itself as the world’s leading luxury group. American Business College Paris shares some insights into the success of this family-owned company which has inherited a rich history and traditional craftsmanship.

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whats metaverse
Business, commerce and management news
2 May 2022

Is the future of communication in the metaverse

Everyone is talking about the Metaverse, but not many know the ins and outs of this virtual environment. Either way, we are undoubtedly facing an invention that will completely redefine our relationship with the Internet and technology as a whole. In fact, a study conducted by Grand View Research has estimated the Metaverse market at $700 billion in the next few years! So, what’s the big deal about the Metaverse? Here’s what you need to know.

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Everything you need to know about web 3
Business, commerce and management news
8 April 2022

Everything you need to know about web 3

Web 3 (or Web 3.0) has been gaining momentum for quite some time. It refers to a new generation of the World Wide Web based on blockchain technology, decentralization and token-based economics. Here’s all you need to know about Web 3!  

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tendances e commerce
Business, commerce and management news
17 March 2022

5 trends that will define e-commerce in 2022

With 129 billion euros spent by the French on online shopping, e-commerce continues to soar! According to the 2021 e-commerce report for France published by the French Federation of E-commerce and Distance Selling (Fevad), e-commerce has grown by 15.1% over the past year alone, making France the 2nd largest e-commerce market in Europe. The number of online sales sites has increased by 11% over the same period. In short, e-commerce has never been in better shape! To capture this opportunity, professionals are working to enhance their digital strategy and open up more and more to e-commerce. In this blog post, American Business College Paris discusses the 5 trends that will define e-commerce in 2022.

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lighter than air research
Business, commerce and management news
11 February 2022

Google’s inventions: Lighter Than Air (LTA)

Google co-founder Sergey Brin started an airship company, LTA Research and Exploration – “LTA” being short for “Lighter Than Air”, which began covertly building dirigibles capable of transporting huge amounts of goods for both business and humanitarian purposes back in 2017. Here’s everything you need to know about this ambitious project.

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artificial intelligence management
Business, commerce and management news
20 October 2021

Management of artificial intelligence

Artificial Intelligence (AI) is not intended to replace humans, since it does not have their capacity to adapt to change, especially in a highly volatile environment such as the one we live in today. Moreover, AI cannot use emotional intelligence, a crucial soft skill in relationships with employees. On the other hand, AI can boost productivity and profitability if it is used properly.

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phygital meaning
Business, commerce and management news
27 September 2021

Everything you need to know about the “phygital” customer experience

Faced with an unprecedented crisis, brands had no choice but to redefine their strategy and find new ways to stay the course and keep in touch with their customers. One marketing strategy stood out among the various options discussed in this particular circumstances: the phygital experience! This new trend brings together both physical and digital experiences, allowing companies to get the best of both worlds to better satisfy their customers. Find out what phygital brings to consumers’ buying experience and what it means for businesses in the post-Covid era.

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luxury industry
Business, commerce and management news
12 July 2021

How luxury is reinventing itself

The luxury industry’s year 2020 has been one of paradox. For sure, the Covid-19 crisis has led to the largest ever decline in this sector with a shrinkage in market size to €217 billion, representing a 23% decline from 2019. On the other hand, the 19th issue of the Bain & Company report shows that this crisis has also significantly boosted the transformation of the luxury industry. How does the luxury industry intend to reinvent itself to adapt to the challenges of digitalization and the new ethical expectations that consumers are no longer willing to sacrifice? Read on as American Business College Paris discusses this challenge.  

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corporate responsibility and the environment
Business, commerce and management news
12 July 2021

Corporate responsibility towards ecological and ethical challenges

Corporate responsibility is a question of balance: it is about reconciling the interests of the company with those of the social body in which it operates, in a context of mutual dependence. Companies need a healthy and dynamic social body in order to develop and prosper. In concrete terms, corporate responsibility refers to the initiatives taken by companies to maintain and consolidate the symbiotic relationship that binds them to their social body. These initiatives are not just about economics. They extend to other social, ecological and ethical considerations.  

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paris luxury brands
Business, commerce and management news
12 July 2021

Paris world capital of luxury design and fashion

Paris, the City of Light, is a capital that makes people dream all over the world! Indeed, the city has several assets to highlight and check all the right boxes: in addition to its unique architectural and cultural heritage, Paris is widely considered as the world capital of luxury, design and fashion. In these sectors, all roads lead to Paris! It goes without saying that the French capital is THE place to be if you want to make a career in these exciting fields. American Business College Paris reviews the opportunities that await luxury and fashion aficionados in Paris!

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Business and NGOs are embracing cryptocurrencies
Business, commerce and management news
12 July 2021

Business and NGOs are embracing cryptocurrencies

Startups and humanitarian organizations seem to be increasingly interested in cryptocurrencies, both to access funding and donations but also as a new secure payment method. It must be said that the virtual currency has many advantages, such as lower fees for online transactions, better protection against identity theft and flexibility in carrying out transactions.

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how to manage uncertainty in business
Business, commerce and management news
12 July 2021

How to manage efficiently in a context of uncertainty?

Management in times of crisis calls for the company’s ability to manage uncertainty and cope with the unknown. During the Covid-19 pandemic and the professional constraints it caused, the role of managers proved to be decisive in the process of reorganising the company. They had to be agile in challenging the usual work configurations in order to preserve the health of employees and maintain a satisfactory or at least reasonable level of productivity. Today, uncertainty must become part of the management process and culture of the company. Managers must lead a paradigm shift to get there. The manager must make employees aware of uncertainty but also let them know what measures are planned to deal with it. This is the best way to help them carry out their activities in the best possible conditions and to bring serenity to a challenging environment.

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